Cellist’s direction

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Possible Answers: ARCO.

Random information on the term “ARCO”:

ARCO Arena (originally called the Sacramento Sports Arena and later called the Original ARCO Arena or ARCO Arena I to distinguish it from its successor) was an indoor arena in Sacramento, California. It was the NBA’s smallest arena as it held just 10,333 people and was built in 1985 to temporarily accommodate the NBA’s Sacramento Kings, who had relocated from Kansas City.

Located north of Sacramento’s downtown, ARCO Arena was nicknamed “The Madhouse on Market Street”, and Kings games in this small venue were 100% sold out. Its official name of “ARCO Arena” is believed to be the first example of an NBA team selling naming rights to a brand new facility: in this case, rights were sold to the Atlantic Richfield Company, which is now a subsidiary of BP.

The Kings left this building in 1988 to move to the new ARCO Arena (now known as the defunct Sleep Train Arena), built one mile (1.6 km) to the west. The structure survived as an office building for Sprint Communications. On December 19, 2005, the California Department of Consumer Affairs moved their headquarters into the building.

ARCO on Wikipedia

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