Essence of the puzzle’s theme

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Possible Answers: EEE.

Last seen on: Newsday.com Crossword – Dec 10 2017

Random information on the term “EEE”:

“Embrace, extend, and extinguish”, also known as “Embrace, extend, and exterminate”, is a phrase that the U.S. Department of Justice found was used internally by Microsoft to describe its strategy for entering product categories involving widely used standards, extending those standards with proprietary capabilities, and then using those differences to disadvantage its competitors.

The strategy and phrase “embrace and extend” were first described outside Microsoft in a 1996 New York Times article titled “Tomorrow, the World Wide Web! Microsoft, the PC King, Wants to Reign Over the Internet”, in which writer John Markoff said, “Rather than merely embrace and extend the Internet, the company’s critics now fear, Microsoft intends to engulf it.” The phrase “embrace and extend” also appears in a facetious motivational song by Microsoft employee Dean Ballard, and in an interview of Steve Ballmer by the New York Times.

The variation, “embrace, extend and extinguish”, was first introduced in the United States v. Microsoft antitrust trial when then vice president of Intel, Steven McGeady, used the phrase to explain Microsoft vice president Paul Maritz’s statement in a 1995 meeting with Intel that described Microsoft’s strategy to “kill HTML by extending it”.

EEE on Wikipedia

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