It’s the word

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Possible Answers: MUM.

Random information on the term “MUM”:

Chrysanthemums (/krɪˈsænθəməm/), sometimes called mums or chrysanths, are flowering plants of the genus Chrysanthemum in the family Asteraceae. They are native to Asia and northeastern Europe. Most species originate from East Asia and the center of diversity is in China. There are countless horticultural varieties and cultivars.

The name “chrysanthemum” is derived from the Ancient Greek: χρυσός chrysos (gold) and Ancient Greek: ἄνθεμον anthemon (flower).

The genus once included more species, but was split several decades ago into several genera, putting the economically important florist’s chrysanthemums in the genus Dendranthema. The naming of the genera has been contentious, but a ruling of the International Botanical Congress in 1999 changed the defining species of the genus to Chrysanthemum indicum, restoring the florist’s chrysanthemums to the genus Chrysanthemum.

The other species previously included in the narrow view of the genus Chrysanthemum are now transferred to the genus Glebionis. The other genera separate from Chrysanthemum include Argyranthemum, Leucanthemopsis, Leucanthemum, Rhodanthemum, and Tanacetum.

MUM on Wikipedia