OOH

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Possible Answers: DOM.

Last seen on: –Daily Boston Globe Crossword Friday, February 10, 2023
USA Today Crossword – Mar 14 2022
USA Today Crossword – Apr 21 2021
Universal Crossword – February 5 2018

Random information on the term “OOH”:

Out-of-home media advertising (also OOH advertising or outdoor advertising) or out-of-home media (also OOH media or outdoor media) is advertising that reaches the consumers while they are outside their homes.

Out-of-home media advertising is focused on marketing to consumers when they are “on the go” in public places, in transit, waiting (such as in a medical office), and/or in specific commercial locations (such as in a retail venue). OOH advertising formats fall into six main categories: billboards, street, roads, highways, transit, and alternative.

The OOH advertising industry in the United States includes more than 2,100 operators in 50 states representing the major out of home format categories. These OOH media companies range from public, multinational media corporations to small, independent, family-owned businesses. Currently, the United Kingdom and France are Western Europe’s first and second largest markets for OOH, respectively. Data from Outsmart (formerly the Outdoor Media Centre), the UK’s out-of-home advertising trade association, shows that digital out-of-home (DOOH) grew at a 29.7% CAGR from 2009 to 2014.

OOH on Wikipedia

Random information on the term “DOM”:

The Document Object Model (DOM) is a cross-platform and language-independent application programming interface that treats a HTML, XHTML, or XML document as a tree structure wherein each node is an object representing a part of the document. The objects can be manipulated programmatically and any visible changes occurring as a result may then be reflected in the display of the document.

The principal standardization of DOM was handled by the World Wide Web Consortium, which last developed a recommendation in 2004. WHATWG took over development of the standard, publishing it as a living document. The W3C now publishes stable snapshots of the WHATWG standard.

The history of the Document Object Model is intertwined with the history of the “browser wars” of the late 1990s between Netscape Navigator and Microsoft Internet Explorer, as well as with that of JavaScript and JScript, the first scripting languages to be widely implemented in the layout engines of web browsers.

DOM on Wikipedia